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Brasil
RAE eletrônica (1676-5648)
Em busca de uma trilha interpretativista para a pesquisa do consumidor: uma proposta baseada na fenomenologia, na etnografia e na grounded theory

Received Citations (2)

publishing year previous first author document title
2017 REAd. Revista Eletrônica de Administração (Porto Alegre) Oliveira, Marta Olivia Rovedder De ANÁLISIS DE LA CALIDAD DE LOS ARTÍCULOS CIENTÍFICOS DEL ÁREA DE MARKETING PUBLICADOS EN BRASIL: ENCUESTA DE INVESTIGACIÓN EN LA DÉCADA DE 2000
2017 Organizações & Sociedade Pinto, Marcelo de Rezende TOWARDS AN ARTICULATION OF PROJECTIVE TECHNIQUES, DISCOURSE ANALYSIS AND CONSUMPTION STUDIES
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