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Revista de Administração de Empresas (0034-7590)
Efeitos da comunidade de origem no participante de comunidades virtuais de marca

Received Citations (3)

publishing year previous first author document title
2015 Revista de Administração de Empresas Aguiar, Edvan Cruz Percepción de la presencia de los otros consumidores y su relación con emociones y valor hedónico de compra
2019 Cadernos EBAPE.BR FERNANDES, OSÍRIS LUÍS DA CUNHA El consumo simbólico y la representación del self: un estudio de las interacciones en una comunidad virtual de usuarios Ubuntu-Br
2016 BAR - Brazilian Administration Review Toledo, Ana Carolina Effect of Nostalgia on Customer Loyalty to Brand Post-Merger / Acquisition
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