SciELO Analytics (Beta)
Brasil
BBR. Brazilian Business Review (1808-2386)
Is naming brands in English worth doing? Effects of foreignness and country of origin on brand equity

Document indicators


altmetrics

loading
received citations

loading
references

Charts

loading
loading
This tool is under development and it is available in Beta Test version
This tool is under development and it was published with the objective to test the usage and performance. All the indicators are real and they are gradually being loaded. Slowness and out of service problems may occur in this version.

SciELO - Scientific Electronic Library Online
FAPESP CNPq BIREME FapUnifesp

Avenida Onze de Junho, 269 - Vila Clementino 04041-050 São Paulo

Tel.: +55 11 5083-3639/59 - Email: scielo@scielo.org

Help

Developments

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.